To be amongst the premier suppliers of building materials and related transport services in Qatar and eventually across the GCC. We shall however endevour to be the most preferred supplier amongst contractors that we deal with.
In striving to achieve our Vision, we shall develop our strategies on the following key pillars:
- All our actions shall be driven by customer needs and we shall seek to build win-win partnerships with all our key customers
- We will try to be nimble and flexible in adapting to changes in the regulatory and competitive environment, and to changing customer needs.
- Continuous improvement in processes and productivity as the basis for retaining cost competitiveness